Director, Sales - Canadian Financial Institutions
Symend
Position Description
Position Title | Director of Sales - Canadian Financial Institutions | |
Reports to | VP – Global FI Sales | |
Approved by & Date: | Approved by: Date approved: | |
Company Values
Symend is transforming digital customer engagement by utilizing specific behavioral techniques that treat individuals with empathy and dignity throughout the customer lifecycle. Combining behavioral science with advanced AI, data, and analytics capabilities, Symend’s customer engagement platform enables service providers and financial institutions to develop positive, individualized treatment programs for their customers across a variety of use cases. By approaching customers with both evidence-based insight and compassion, Symend’s clients experience positive business outcomes and reduced costs while building long-term relationships with customers and lifelong value for their companies and brands. Symend: The science of engagement.™
Job purpose
The Director of Sales will lead our sales engagements for the Canadian Financial Institutions market. You will be responsible for building the plan for winning new business in the Canadian Financial vertical, as well as supporting and managing the relationships with existing customers.
This position requires outstanding problem-solving, analytical, solution development, communication, and sales skills; as well as experience defining, creating and winning technology solutions deals. The Director of Sales – Canadian Financial Institutions will work cross-functionally across the organization and closely with the Growth Leadership team.
Duties and responsibilities:
Responsibilities include but are not limited to:
Accountable for the overall growth and execution of the market-centric sales initiatives and opportunities in the Canadian Financial Institutions sales territory
Hit or exceed sales targets and accurately forecast business velocity
Effectively build qualified sales pipeline and new opportunity growth
Drive day-to-day sales activities
Run effective sales meetings and help create a culture of accountability
Plan for the future by identifying and addressing bottlenecks, gaps, and risks in attacking this market
Participate in weekly, monthly, and quarterly meetings to sales and executive leadership on key metrics, providing analysis with recommended next steps to improve deal velocity and conversion
Create and execute effective presentations, including corporate and solution capabilities, client proposals, bid defense and business case/justification
Support business development efforts by attending industry conferences and events as needed
Lead client and prospect meetings, engaging other corporate resources as required
Work closely with the Symend Growth team (Client Success, Demand Generation, Solutions Engineers) and Product and Architecture teams to ensure expertise in our solutions
Qualifications, Abilities, and Skills Required:
Experience:
Must be a sales practitioner with a proven track record of exceeding sales targets, and have significant and relevant experience in the following areas: prospecting, territory alignment, account mapping, account penetration, pipeline creation, closing and key deal plans, negotiation, forecasting and ultimate delivery of the sales revenue target
A proven track record of success in the Canadian Financial Institution space, using a value-driven sales approach
Strong sales leadership experience, having sold SaaS and managed service solutions to commercial and enterprise companies at the Director, VP, C-Level and in some cases the owners
Key Competencies and Skills:
An analytical, problem solver, who can think critically while achieving high performance.
Adaptable and open minded, comfortable with change
Technical competency and able to establish credibility around subject matter expertise quickly
Know how to influence and effect change
Collaborative with track record of building strong trust-based working relationships horizontally across functions and vertically along reporting structures
Consistently achieves results, even under tough circumstances
Key Measures of Success:
Driving vertical growth through acquisitions of new logos in the defined market segments
Achieving defined sales quotas based on contract value and ARR
Delivering on defined renewal targets
Driving organic revenue growth with existing client base
Certifications:
N/A
Working conditions:
Open office environment (unless working from home)
Occasional travel to client sites will be required
May be requested to work overtime and weekends for critical delivery dates
Direct reports:
N/A