Assistant Brand Manager

Umami Meats

Umami Meats

Marketing & Communications
Singapore
Posted on Sunday, October 15, 2023
At Umami Bioworks, we are pioneering cultivated, 'not caught' seafood by developing the production system for delicious, nutritious, and affordable cultivated fish, starting with IUCN Red Listed species that are difficult to farm and being driven extinct by human consumption. We are partnering with food producers to scale our cultivated seafood production system to provide people around the world with a stable, resilient, local supply of seafood free from mercury, antibiotics, microplastics, and ocean pollutants.

We’re on a mission to empower humanity to eat sustainably without sacrifice. We believe the only way to change how the majority of the world eats meat and seafood is to create real seafood - the most delicious, healthiest seafood available - without the environmental and animal welfare consequences of our current practices.

We’re a venture-backed biotech startup located in Singapore where some of the world’s smartest, most passionate people are pioneering a sustainable food future that is attractive and accessible to people around the world. We are united by our collective drive to ask tough questions, take on challenging problems, and apply cutting-edge science and engineering to create a better future for humanity. At Umami Meats, you will be encouraged to dream big and will have the freedom to create, invent, and do the best, most impactful work of your career.

Umami Bioworks is looking to hire an inquisitive, innovative, and independent Assistant Brand Manager to join our Commercial team in Singapore.

As an Assistant Brand Manager at Umami Bioworks, you will play a pivotal role in shaping and launching innovative cell-cultivated seafood products and brands, in an emerging industry.

Key Responsibilities:

  • Brand Development: Collaborate closely with the Brand Manager & Director to develop and execute comprehensive brand strategies for new product lines in a brand new industry.
  • Product Launch: Assist in the meticulous planning and execution of product launches, including coordinating cross-functional teams, managing timelines, and ensuring successful rollouts.
  • Market Research: Identify trends, opportunities, and competitive insights to discover new opportunities for development within the space.
  • Content Creation: Create compelling marketing content based on our brand identity and mission, including but not limited to product collateral, packaging, presentations, social media and other sales collateral.
  • Brand Performance Analysis: Continuously monitor brand and product performance, analyze sales data, and gather feedback from clients to refine strategies and enhance brand positioning.
  • Regulatory Compliance: Stay current with industry regulations and ensure that all marketing materials and product claims align with relevant standards.

You will work directly with other members of our small but growing team to do cutting-edge science and will have the autonomy to test new ideas and identify better ways to do things.